Communications

The Communications and Outreach Team

The St. Luke's Communications and Outreeach Team is a group of volunteer members who have communications expertise and/or a genuine interest in helping St. Luke's achieve its communication goals. These goals include website support, internal and external events promotion and publicity, The Chronicle (our monthly newsletter) contributions, church directory coordination, and other related projects.  

The Evangelism Team and Communications Team merged in 2006 because both teams have similar missions, such as outreach and missions publicity.


Joining the Communications Team

The Communications Team is always looking for extra help! No formal education or training is required to participate on the team; all you need is a desire to help support St. Luke's in its communications needs and a willingness to to share your talents. During our monthly meetings the Team discusses strategies and plans for upcoming events and campaigns, and projects are assigned based on team members' abilities and time availability.

If you'd like to join the Team, please contact Jim Ramsey, Communitions Team staff liaison.

How to get information communicated at St. Luke's

If you are planning an event or need help in getting something communicated, feel free to contact any of the Communications Team members, or complete the contact form at this link (be sure to put a checkmark in the Comm Team box): http://stlukeshr.com/p_contact.asp 

Contact

Email

Phone

Specialty

James Ramsey

Email Jim

303-791-0659 x23 

Comm Team Staff Liaison

Dean Conklin

Email Dean

303-663-3716

Annual Golf Outing, Evangelism Team

Dee Duncan

Email Dee

303-471-6685

Evangelism Team

Michelle Ellis

Email Michelle

303-324-6058

Publicity, promotions, article writing

Lynda Fickling

Email Lynda

 303-791-0659 x20

Evangelism Team

Ken Fong

Email Ken

303-346-7057 

Ministry Moments and other videos, website

Nelson Garcia

 

 

Broadcast Media

Lisa Hajek

Email Lisa

303-471-0705 

Special events

Mike Hanson

 

 

Evangelism Team

Jennifer Jiang

 

 

Communications Team

Jack Kennedy

 

 

Communications Team

Michelle Mallory

Email Michelle

 

Publicity, promotions, article writing

Sharon Oliver

Email Sharon

303-791-7302 

Brochures, graphic design, strategy

Brian Olson

Email Brian

303-726-4044

Public relations, video production

Jim Wolff

 

 

Evangelism Team

Jill Wright

Email Jill

303-927-6345 

Publicity, promotions, website stuff, article writing


                                    

When planning an event don't forget to plan your communication methods in advance. 

Here is a typical calendar of lead-times necessary to support your event:

Resource Lead Time 
The Chronicle notices 3-4 weeks; see below
Press Coverage 4-6 weeks
Overview Brochure

4 weeks

Web Page 3 weeks
Video "Ministry Moments" 3 weeks
Brochures/Flyers/Posters 3 weeks
Direct Mail 3 weeks
PowerPoint Announcements 1 week
Bulletin Announcements 1 week
"Experiencing St. Luke's" Email 1 week
Pulpit Announcement 1 week
The Chronicle Article 1 week post-event

Your Communications Team can help you decide the best ways to get the word out about an event or report on the successes your group has experienced. Choosing varied methods of communication helps insure the success of your event. 

Have an idea for something different? The possibilities are limited only by our imagination. Tell us your ideas and we will do our best to help you make it happen! The following are examples of what's currently available: 

Bulletin

Short announcements in the weekly Sunday bulletin should be submitted to the church secretary, Bonnie Funk. Deadline: 3 PM Tuesdays.  They may be faxed to 303-470-5615, emailed to the office, put in the file cabinet (in the Church Secretary folder) just outside the office, or dropped off in the church office Mondays through Fridays from 8 AM to 4:30 PM.  Text should be no longer than 40 words, with the topic, date, time, location, and contact information only (see a previous bulletin for examples). 

Bulletin Boards

If you would like help with content and guidelines, call your Comm. Team Contact. We're here to help!

The Chronicle

The Chronicle is published 10 times a year.  It's a great place for post-event coverage. This is a great place to boast of successes! By recapping great events, we create momentum toward next year's efforts. 

Upcoming major events and schedules are also published here, i.e. Advent, Easter, Stewardship. If your group has events that are integral to these, be sure to submit your event information by the deadlines. For example, Advent events will be published in the November edition. The deadline is October 20! Have you started your Advent planning yet?

Issue

Deadline for Submissions

February January 20
March February 20
April March 20
May April 20
June/July June 1
August July 20
September August 20
October September 20
November October 20
December/January December 1

Deadlines occasionally change due to special circumstances; if you have questions about the deadline date for the next issue, check page 2 of previous issue (available here) or email the Chronicle editor. Submissions should be sent to The Chronicle.

Direct Mail / Invitations

The direct approach, i.e., postcards for communicating with select subsets or personal invitations handed out between services can help get the word out to those you are trying to reach.  Examples include advertising the UMW Spring Fling and special SLY events. Targeted mailing lists and labels are available through the office staff.  All requests must comply with the St. Luke's UMC Confidentiality Policy.  If you would like to do a targeted mailing to a specific group from the church database, call the Office Secretary or your Ministry Team Advocate for assistance.  You may also qualify for bulk mailing rates to save money.  Allow 3 weeks lead time.

Email

Email may be sent to various St. Luke's members, to various groups of members, or to all St. Luke's members who have requested email as a form of contact.  The St. Luke's web site, http://www.stlukeshr.com "Members Connection" contains email addresses of some individual members.  The "Join an Email List" section of the web site allows mail to be sent to various groups at St. Luke's; new email lists may also be easily created.  Contact Lynda Fickling via email if you would like to be included in upcoming "Experiencing St. Luke's" emails to be sent to all members and constituents who have requested this type of communication.

Flyers / Posters / Brochures

Flyers and posters are a great way to get the word out. Be sure to include the "who, what, where, when and why" of your event. See a previous example of a flyer, or get help from a template.  Examples of existing weekly flyers are:

Little School Contact Kay Swanson at 303-791-1982 or via email

Prayer Concerns Updated weekly and available on the St. Luke's web site, or pick up a printed list in the Narthex. You may add or remove someone form the list through the web site or contact Bonnie Funk via email by Tuesday at 3 PM

Tips for a good Flyer or Poster:

  • Include information about the event, date, time, place, and contact.
  • Use no more than two fonts - one for headings and one for text.
  • Include a graphic that reprints clearly when copied and communicates something about your theme or event.

The following colors are currently used for flyers: UMW = pink, Education = purple, Prayers/Concerns = yellow, weekly calendar = salmon.

Currently, any St. Luke's member is allowed to post flyers and posters on the doors and walls for church events. 

Please take care not to damage surfaces and remember to take them down once your event is finished!

Brochures are a good tool for introducing new members and constituents to your group. They give a brief overview of what you're about. Include your group's mission statement and information about how to get involved.  

If you need help writing text, editing or printing, please contact your Comm. Team Contact. 

PowerPoint (Big Screen)

To advertise your event on the video screen before Sunday services, send a brief announcement here. The deadline is 3 PM Thursday.  Text should be no longer than one or two sentences, with the topic, date, time and location. Announcements will be run no more than two Sundays before an event.

Press

For notice placement in the external press (e.g., the Highlands Ranch Herald, Denver Post), contact your Comm. Team Contact at least 4-6 weeks in advance.  This will give our PR team a chance to develop story ideas in addition to simple press releases. Types of press include advertisements of upcoming events or human interest stories (e.g., past mission trips).

Pulpit Announcement

Please let one of the office staff or Pastors know if you would like to make an announcement; they will let you know whether time is available at the beginning of the service.  Videos (see below) are preferred over personal announcements except in unusual situations, to better control the time and to insure that all services hear the same announcement.  If you do give an announcement, keep it to one minute or less.  If you would like to request one of the Pastors to make the announcement, put it in writing in the box outside of their office; there is no guarantee that the pastor will be able to make the announcement.

Video

To have a video prepared (e.g., a Ministry Moment), please contact Ken Fong at 303-346-7057 or via email at least three weeks in advance.  These videos can be a good way to provide exposure to a small group, to advertise upcoming events, or to highlight a special occasion.  The current schedule for videos is available here.

Web Site

Registrations and other forms of feedback are easily handled by creating a special event web page. Direct the St. Luke's Community to your event under the Upcoming Events section of the main web site. Include pictures of past events, and detailed information about your event that is accessible 24 hours a day from St. Luke's web site. Examples include the Family Camp, Nursery Reservation, and Youth Mission Trip.  Send submissions to the web site team. Three weeks of lead time are recommended.

Other Communication Tools 

Church Event Calendar  We have an events calendar and an Upcoming Events calendar to show what's going on at St. Luke's, such as small group meetings, rehearsals and classes. Contact Bonnie Funk 303-791-0659 x10 or email Bonnie to schedule these events.


Additional information:

A large archive of photos of previous St. Luke's activities is available from Sharon Oliver and/or Ken Fong.  Unfortunately, they are not yet well organized.  Contact them if you would like a copy of a photo; please give the approximate date and description of the event. 

Various versions of the new, official St. Luke's logo are available here.  The St. Luke's logo is intended for use as part of official St. Luke's events. Any other use is prohibited.

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